The night fell quietly, and the lights of the Ming and Qing dynasties merged into one piece, gathering into a sea of ​​light. In the lighting industry, the ship is like a warship sailing in the sea. The infinite sea of ​​lights is turbulent. If you want to go further and more stable, you must have a warship that dares to pilot. Maybe it is not the biggest, but it must have good. The helmsman with the best compass!
A rural child, through hard work to enter a local secondary technical school, to learn electronic technology, after graduation, not unwilling to be mediocre, set up a small workshop of lamps and lanterns, with a hard-working struggle for nearly ten years, now his corporate wings are getting fuller. And he himself has grown into an excellent helmsman, driving this battleship to the sea of ​​illumination! He is Tao Hailiang, general manager of Jiangmen Leading Lighting Electronic Appliance Co., Ltd.
Tomorrow, the market is definitely better than today, I am trying to meet tomorrow!
- Tao Hailiang
shipbuilding
In 1995, Tao Hailiang ended his studies in electronics at the Third Vocational Middle School in Liling City, Hunan Province, when he was just 20 years old. At this time, China is bathed in the spring breeze of reform and opening up, and the material is no longer scarce. Household appliances not only stay on the flashlight, but also electronic products such as televisions, tape recorders, and radios frequently appear in the homes of the people. After learning the technology, it must be applied. In 1996, Tao Hailiang invested 800 yuan in the pace of the times, and started a home appliance repair shop. He worked with electronic components such as circuit boards, diodes and transformers all the time. He always thought about one in his spare time. The question is how can such a small business grow bigger. By chance, he found that the H-tube bracket was very popular in Hunan, so he put in some goods in his own repair shop, and the result was in short supply.
Two or three months later, he learned that the source of the goods was an electronic technology development department under the Provincial Public Security Department, which mainly produced the batons. Because the electronic rectifier technology was mature, some lamps were produced along the way. After understanding this, Tao Hailiang fell into thinking, and the electronic technology itself understands that the market potential of rectifiers with energy-saving lamps is so large, why can't they make lights? So the next day, he was carrying 2,000 yuan in his arms, and he went to Shenzhen alone. The first batch of electronic components was purchased back. He rented the venue for 100 yuan/month, and the two sisters started production. Lighting. In this way, at the end of 1997, Tao Hailiang's energy-saving lamp assembly plant was established. I manage the technology myself, and my sister and the sister do the lights at night, and ran out to sell in the daytime. They often sweated and looked back. This is the portrayal of Tao Hailiang’s life at that time. Although bitter, but the benefits are very good, after a year of development, in 1998, his lamps have been sold to Zunyi, Guizhou, and sometimes earn thousands of dollars a day.
Arrival
The business is getting bigger and it is no longer a small workshop for a few people. In order to make the products sell better, at the end of 1998, Tao Hailiang built a wire factory on the original basis, so that the lights and wires were sold together, and the business scope was also expanding. At this time, in Hunan, Jiangxi, Guizhou and Other places. Can also see his products.
With the growing number of friends in the lighting industry, a word always appears in the ear. "The lights in the ancient town are cheap, and the variety of patterns, the accessories are good to buy, forming a certain cluster effect. One thought is also in Tao Hailiang. In the brain, I went to the old town to go to the light factory! So in June 2001, he joined another owner of the lighting production enterprise in Liling City. Two people started an electrical appliance factory in Guzhen with 1.1 million cash. If you compare the ancient town A lighted harbor, this time they drove their own boat into the port. Both of them are technically born, the electronic rectifiers produced are quickly recognized by the market, and the company has gradually developed from dozens of people to hundreds of people. From the electronic rectifiers, more energy-saving lamps, T4, T5 brackets, etc., the project was also received one by one. In 2003, due to differences in ideas, he and his partners parted ways and began to set up their own business.
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