Sidon's true color Hu Yonghong talks about Sidon brand personality

Hu Yonghong’s re-emergence of the river and lake into the main Sidon is tantamount to throwing a blockbuster into the lighting industry. However, an unavoidable topic that everyone is sure to pay attention to is: Under the fact that NVC lighting leads the commercial lighting field, how does Hu Yonghong lead the crowd and break out of a different path? In fact, this is not only an exclusive issue left to Sidon, but also worthy of consideration and discussion by all commercial lighting manufacturers and most lighting companies. So, what did Hu Yonghong think? Lively and calm, insufficient reporter: Hu, hello! The capacity and prospects of the commercial lighting market are unquestionable. However, when NVC quickly became a leader in this field and created a number of precedents, it now emulates or follows NVC in terms of product lines, marketing models, light environment creation, and invisible channel construction. How do you see this phenomenon when you move from one authority to an outsider? Hu Yonghong: You can use the "funny and pragmatic" to describe the current situation of the commercial lighting market. NVC's success in the field of commercial lighting has stimulated the entrepreneurial and pioneering desires of many manufacturers and distributors. However, when things are moving from time to time, blind follow-up may bring surface flaws and temporary profits, but it will not bring long-term benefits. future. Commercial enterprises in the Yangtze River Delta have recently been active in the domestic market. They have advantages in manufacturing, capital, and technology, but they also have congenital inadequacies: imperfect supporting facilities and high labor costs. Thanks to globalization, lighting in Guangdong Enterprises have abundant talent reserves and strong industrial supporting clusters. However, the lack of long-term planning and weak execution is the shortcoming of some commercial enterprises in Guangdong. Specific to each company, they have their own advantages and disadvantages, should be calm analysis, strengths and avoid weaknesses. Who will give the dealer a sense of security? Reporter: Manufacturers should foster strengths and avoid weaknesses, but the most worrying thing for dealers is that they have no sense of security and are not practical. What should we think of this? Hu Yonghong: In fact, for a cooperative relationship, the establishment of a sense of security is the most important basis for the current dealers. Some have rich experience, some have advanced ideas, some have worked in large enterprises, and some have foreign investment. Businesses have worked, experience funds and experience are not a problem. But why is there only a handful of dealers in each place who can rely on the very few well-known brands to get hot and screaming, and most dealers can't find a commercial lighting brand that can rely on and match with them to cooperate. What? The biggest problem is the establishment of a sense of security in the heart. I believe that the sense of security comes from two aspects: one is that he is enterprising and willing to fight for his career; the other is to find a good company with vision and strong execution ability. Trust is a virtue


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