Toshiba Releases New Refrigerator Washer to Expand Its White Lineup

Toshiba recently released 6 new models of Vegeta refrigerators at the new domestic refrigerator washing machine conference in Japan. At the same time, two ZABOON drum washing machines will also be released in November.

According to Toshiba, the new VGETEA series features a sensor that senses the state of the door, the amount of vegetables, and the temperature. The new feature keeps the humidity in the refrigerator at about 95% (at the same time, replenishing moisture in the fresh-keeping area). The freshness is 2.3 times that of ordinary refrigerators. The new VGETEA series refrigerators are priced at around 24-32 million yen. And its new ZABOON drum washing machine greatly reduced the body shaking compared to the conventional products at work, the laundry time was shortened by 30 minutes, and its market price was about 26-30 million yen.

Toshiba said it will expand advertising investment in white goods to its sales momentum.