Konka Television has always been dedicated to meeting the evolving demands of consumers and pushing the boundaries of product innovation. Through continuous iterations and improvements, Konka has injected new energy into the television industry. On October 26th, the world premiere of Konka’s custom wallpaper TV marked a significant milestone. Featuring a 3.66mm ultra-thin OLED screen, an intelligent voice system with deep learning capabilities, and a fully customizable design for color, content, and audio, this groundbreaking product has elevated the TV industry to a new level of personalized customization, ushering in the 2.0 era of OLED split TVs.
The 3.66mm ultra-thin OLED screen represents a bold redefinition of what a TV can be. In recent years, the rapid advancement of display technology has driven the television market into a new era. Among these innovations, OLED technology—often referred to as the "next-generation display technology"—has gained increasing attention. According to Ovid Cloud, in the first half of 2017, sales of OLED TVs in China surged by 103% year-on-year, with July seeing the highest growth at 167%. Another market research firm reported that from January to July, China sold over 40,000 OLED TVs, a 151% increase compared to the same period last year. These figures indicate that OLED TVs have entered a phase of rapid popularity, with their market share rising sharply.
As a leading brand in the OLED TV market in China, Konka has consistently invested in OLED technology, believing it to be the future of television. Its OLED TVs offer ultra-high-definition performance, accurately restoring image details. Thanks to the self-luminous properties of OLED, Konka TVs deliver true black levels, vibrant colors, wide viewing angles, sharp images, and ultra-thin designs. These features have earned widespread recognition. In the first three quarters of this year, Konka's OLED TV sales increased by as much as 300%.
But Konka isn't stopping there. The world premiere of its custom wallpaper TV marks the brand’s latest innovation in OLED technology. This model offers superior picture quality, pixel control, eye protection, and an ultra-wide viewing angle. Most notably, it features a 3.66mm ultra-thin OLED screen—half the thickness of the iPhone 8—which makes it look like a piece of wall art. The design is stunning, breaking away from traditional bulky TV forms and offering a sleek, elegant aesthetic that brings a sense of artistic relaxation to any home.
Beyond its ultra-thin design, the Konka custom wallpaper TV also introduces a unique, customizable approach. By separating the display, signal processing, and audio components, it breaks the traditional integrated TV structure, enhancing longevity, sound quality, and functionality. More importantly, it allows for full personalization: users can choose content, color, and even speaker brands such as Harman Kardon or JBL. This revolutionary feature sets a new standard in the TV industry, redefining consumer expectations in the home appliance sector.
In the age of consumer upgrades, people are increasingly seeking individuality and personalization. Konka has responded by shifting from passive service to active scenario-based solutions, addressing diverse family needs and entering the 2.0 era of interactive iteration. With strong design capabilities and innovative thinking, Konka creates top-tier customized TV experiences, enabling millions of users to enjoy a new lifestyle in the era of personalized consumption.
Artificial intelligence (AI) is another key focus for Konka. As a major trend in the next decade, AI is being deeply integrated into home appliances, driving the industry toward a smarter, more connected future. Konka has embedded AI into its custom wallpaper TV, using voice recognition as a gateway to build a comprehensive AI ecosystem. Unlike traditional remote control or mobile app interactions, Konka’s TV features far-field voice recognition, four-microphone array technology, and noise cancellation, significantly improving voice accuracy and user experience. Users can now interact naturally with the TV, asking for fast-forward, rewind, or playback controls simply by speaking.
With AI at its core, Konka’s custom wallpaper TV not only understands commands but also learns user behavior, delivering a more intuitive and personalized experience. This depth of intelligence enhances the value of smart TVs, making them more than just devices—they become intelligent companions in daily life.
After 37 years of dedication and innovation, Konka has established itself as a leader in the color TV industry. With a strong foundation in hardware, software, and user-centric models, the company continues to drive market competitiveness and inspire new life in the TV business. The custom wallpaper TV is a testament to Konka’s transformation from “Made in China†to “Smart Made in China,†setting a new benchmark in the OLED TV industry and propelling the brand to greater heights.
According to Konka’s first-half performance report, while the overall domestic TV market declined by over 25%, Konka’s sales rose by 2.5%, showcasing strong resilience. The company saw a 32.48% increase in operating revenue and an 188.03% rise in profit compared to the same period last year. With the global launch of the custom wallpaper TV, Konka is well-positioned to strengthen its market presence and achieve even greater success in the second half of the year.
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