In 2012, the home appliance companies divided into 36 billion energy-saving cakes

Household appliances enterprises divided into 36 billion energy-saving cakes and Changhong launched an integrated energy-saving reform with energy-saving subsidies to benefit the people's projects, energy-saving subsidies in the expansion. Sources said that the national energy subsidies budget has also increased by 35 billion from 35 billion, and local governments have accelerated the development of incentive mechanisms, and the progress of supporting facilities and achievements has also been in full swing.
Recently, with the approval of the State Council, the central government will further increase investment to expand the promotion of energy-saving and environmental protection products, and include six types of energy-saving products such as energy-efficient desktop computers, fans and transformers into the scope of financial subsidies.
A related person from the Ministry of Industry and Information Technology stated that “home appliances are still the focus of energy-saving subsidies, and energy-saving subsidies will continue to expand in the future”.
According to the “Energy Efficiency Star” Catalogue (2012) published by the Ministry of Industry and Information Technology, the list of manufacturers such as Gree and Haier was on the list. Changhong plasma TVs, LCD TVs, and Meiling refrigerators were successfully selected.
Two additional subsidies of 20 billion home appliances energy-saving subsidies The key energy-saving subsidies projects are continuing to be "expanded", and the relevant categories are being extended to six categories, while the subsidies for energy-saving and public-benefit projects have also been expanded to over 35 billion.
According to sources, the central government has actively adjusted its fiscal expenditure structure. It has budgeted 15.5 billion yuan at the beginning of this year to support the promotion of energy-saving lamps, high-efficiency energy-saving air conditioners, high-efficiency motors, and energy-saving vehicles; in June this year, it expanded five categories of energy-saving appliances such as flat panel TVs and air conditioners. The promotion and additional budgetary arrangements are 15 billion yuan. At present, the scope of energy-saving product promotion has been further expanded, with an additional budget of 4.5 billion yuan. This year, a total of 35 billion yuan will be allocated for energy-saving products and Huimin project subsidies, which will provide reliable financial support for the promotion of energy-saving products. .
According to the relevant person from the Ministry of Industry and Information Technology, “Home appliances are still the focus of this energy-saving subsidy program. From the perspective of financial support and policy guidance of the Ministry of Finance, the types of subsidy projects involved in the future are still expected to expand.”
Since the implementation of the home appliance subsidy in June, the market has had different reactions and the results have been less than expected. However, under the current period of industry recession, the home appliance subsidy policy undoubtedly plays an important role in stabilizing and securing sales.
“Subsidy policy is a very important lever to increase sales volume. A large number of shrinking sales leads to a fragmentation of supply and demand, which triggers a series of cold cycles such as employment and supply and demand. At the same time, there are industrial competitions in different countries, policies sustain the pace of industrial competition, and provide policy protection for long-term technology research and development. The new product categories will guide technological innovation, improve technological progress, and prevent the shift in economic and industrial restructuring." According to Luo Qingqi, a senior director of Pare Consultancy, the national energy subsidies policy should focus more on the macro perspective.
The Golden Week or the turning point will be combined with the energy-saving products Huimin Project in 2012. The Ministry of Industry and Information Technology has also gathered all parties' investigations on home appliance products recently, and has publicized the five types of energy-saving appliances in 18 types of 75 models.
According to the “Energy Efficiency Star” Catalogue (2012) published by the Ministry of Industry and Information Technology, the list of manufacturers such as Gree and Haier was on the list. Changhong plasma TVs, LCD TVs, and Meiling refrigerators were successfully selected. Among them, Changhong LCD and plasma flat-panel TVs have three models finalists, harvest TV "energy efficiency king."
Yang Dan, deputy chief engineer of Changhong, stated that the level of frequency conversion and high energy efficiency directly determine the overall energy saving level of the whole machine. High-energy-efficient energy-saving products are the focus of Changhong's next research and development, and Changhong promotes the innovation of four core technologies such as energy-saving and “frequency conversion. The research and capacity reserves of the two core technologies of technology and intelligent technology have achieved industry leading advantages in energy conservation.
"The Eleventh Golden Week will be a turning point in the momentum of the sales of energy-saving products," said industrial economic observer Liang Zhenpeng.
Appliance companies have seized the market that usually “rebounds” in the second half of the year, and products are listed on the market. Changhong has more than 200 model products to meet the requirements for the promotion of high-efficiency and energy-saving flat-panel TVs. Among them, the energy efficiency index of individual products reaches 4.0.2012. In the first half of 2012, Changhong Color TV reserves more than 200 models of energy-efficient flat-panel TVs. Industry sources said that in the second half of the year, Changhong's high-efficiency energy-saving flat-panel TVs will be listed, which will occupy a considerable part of the market.
Wang Yingmin, vice president of Hefei Meiling, told the reporter: “In terms of industrial adjustment, Changhong has its own industrial chain, and the cooperation of upstream and downstream industries can be achieved without reservation. Compressor costs account for 20-25%, and the power consumption of refrigerators should be About 20% of them need to use high-efficiency compressors. The energy efficiency of refrigerator products is very significant."
“Under the background of the industry’s bad mood, Changhong’s air conditioners achieved a 30% year-on-year increase. Changhong’s Huayi Compressor has advantages in the upper reaches of the refrigerator industry chain. The upstream and downstream products are integrated and interactive, and energy-saving optimization and transformation are implemented at a lower cost. The role is obvious." Liang Zhenpeng said.